By Megan Patterson
•
April 25, 2025
Charlotte, NC — April 16, 2025 — True Homes is proud to announce an exciting series of wins at the 2025 MAME Awards (Major Achievement in Marketing Excellence), hosted by the Homebuilders Association of Greater Charlotte. The awards honor the industry’s most creative and high-performing achievements in marketing, design, and community impact—and this year, True Homes walked away with five distinguished honors. Rising Star of the Year: Brandon Gage Brandon’s drive, innovation, and leadership have made him a standout force within True Homes and across the industry. His commitment to digital marketing excellence has played a pivotal role in reshaping how True Homes connects with potential buyers. Brandon’s strategic vision and data-driven mindset have brought a renewed focus on traffic acquisition and lead quality, ensuring our sales team is equipped with qualified homebuyers ready to make their dream of homeownership a reality. Best Media: True Homes Broker Video Celebrated for its storytelling, strategic execution, and visual impact, our broker video powerfully communicates the value of partnership with True Homes. Created in partnership with Milesbrand , the video brings the fun and energy of animation to life while spotlighting our exceptional broker program—one of the most dynamic and engaging in the industry. It’s a creative expression of our commitment to empowering brokers and enhancing the homebuying journey. Community Outreach: True Homes Foundation Our mission to serve extends beyond homebuilding. The True Homes Foundation’s ongoing work in our communities has earned this incredible recognition, one that speaks to the heart of who we are. Best Website of the Year – TrueHomes.com Designed for modern homebuyers, our website merges style, simplicity, and strategic user experience to reflect the True Homes brand and promise. It stands at the forefront of projecting our brand message, offering an immersive, user-friendly experience that showcases the very best True Homes has to offer. This award is a testament to the dedication and collaboration of every member of the True Homes marketing team—an achievement truly earned together. Best Interior Merchandising of a Home Priced Under $500,000: Tillery Tradition A showcase of thoughtful design and exceptional style at an attainable price point, the Tillery Tradition model was brought to life through the creative brilliance of Paige and Spencer, who continue to set the bar for standout home presentation. “Winning five MAME Awards is an incredible honor and a humbling reminder of the passion and purpose that fuel our work every day at True Homes. From Best Website to Best Community Outreach and especially seeing our very own Brandon Gage recognized as Rising Star of the Year, these awards are a celebration of the heart, hustle, and creativity that define our marketing and merchandising teams. I’m beyond grateful for the opportunity to work alongside such talented individuals who pour so much life into everything we do. A heartfelt thank you to the Homebuilders Association of Charlotte for recognizing our efforts and giving us a platform to showcase the True difference. We’re just getting started!” said Kate Irving, Operations Partner of Marketing & Merchandising at True Homes on the teams’ unprecedented wins last week. These wins reflect the collective creativity, dedication, and teamwork of the people behind the brand. From digital innovation and media production to purposeful outreach and exceptional interior design, True Homes is proud to be a leader in crafting not only homes, but experiences that matter.
